Prepare your next product launch with success. Patient Advisory Boards, Managed by Novellas Healthcare
Gain Patient Insights Understand the patient journey
Patient Advisory Boards (PABs) offer a unique platform to gather and integrate key insights from patients into every phase of the local product launch of your pharmaceutical or medical device.
Why should you organize a Patient Advisory Board?
1. Get a direct feedback
Advisory Boards offer firsthand insights into patient needs, preferences, and experiences. This direct feedback helps shape your marketing approach and patient support, thus ensuring that patients’ needs are met daily.
2. More Patient-Centric
By involving patients in the launch process, pharmaceutical companies enhance their commitment to patient centricity. This approach not only improves patient satisfaction but also aligns with regulatory expectations for patient-focused drug development.
3. Identifying potential barriers
Patient Advisory Boards can identify potential barriers to drug adoption, such as complex administration methods or potential fear of side effect. Addressing these concerns pre-launch by taking the right actions and communications towards patients can significantly improve market acceptance and patient adherence.
Benefits of a a Patient Advisory Board:
- Enhanced product development: Improve product development and increase the user-friendliness of your drug/device through direct feedback from patients
- A stronger relationship with patients and healthcare professionals: Collaborating with patients builds a stronger relationship with patient advocacy groups and healthcare providers (HCPs), which can enhance overall engagement with your product.
- The right place to discuss sensitive topics: Effective Patient Advisory Boards (PABs) encourage open dialogue on all topics, using patient training and plain language summaries (PLS) to ensure understanding. Gathering patient insights on sensitive issues is vital for patient-centric clinical development, a successful launch, and effective post-launch strategies.
Why should you partner with Novellas Healthcare for your Patient Advisory Board?
- Expertise: With years of experience in the field, we understand the importance of organizing effective patient advisory boards that deliver results for your perfect local launch.
- Tailored solutions: We customize our approach to meet your specific needs, therapeutic area, target group, ensuring that the feedback you receive is relevant and impactful.
- Comprehensive support: From patient recruitment to facilitation and synthesis, we manage every aspect of the advisory board process, allowing you to focus on planning actions based on the gathered insights.
Ready to enhance your product launch strategy?
Incorporating a Patient Advisory Board into your product launch strategy can make a significant difference in achieving market success. Let Novellas Healthcare be your partner in this journey.